Korra Has Circularly Innovated in Products Development, to Improve The Core Competitivenes

Korra has circularly innovated in products development, to improve the core competitiveness

Edit by : Zhihua Yang

In order to meet the needs of international market, Foshan Korra with 12 years development experience in shower enclosure, steam room, complete shower room, massage bathtub, circularly developed lots of new products with technical content recent years for making a replacement of old one, and these new products have been sold to more than 90 countries and regions in the word, including Europe, America, Australia, Southeast Asia and Middle East. Korra has got trademark brands in 11 countries including Australia, Denmark, Finland, Britain, Greece, Ireland, Korea, Lithuania, Norway, Sweden, Singapore, with strong competitiveness, market share increased year by year, and output rate of new products more than 70%.

Since “the eleventh five-year planning”, along with sales increased, Korra its innovation investment funds is not less than 5% of sales while shoot for financial supporting fortechnology projects, and made a perfect plan for new products development for ensuring offer continuous new products for market, which is strive to operate the production of the first generation products, keep developing the second generation actively, research the third generation, conceiveing the idea of the fourth generation, so that enterprise maintains vitality in the entire production procedures, and constantly seek to develop.

Korra has professional products development lab and engineers, plus lots of specialists with more than 5 years experience in products developing, all these formed a strong R&D team, and a certain technical and bright people reserves. 

Korra has strong products development and short design cycle. Specialists designed the acrylic molds and aluminum molds through in depth research of machines in the world. 

Korra has professional packing design engineers, and got certifications of CE, ETL, TUV, ACS as well as ISO09001:2000 quality management system approval, so that 

Korra can produce and develop high class shower enclosure, steam room, massage bathtub, shower column and others bath ware products, and relate to supporting the diversification of product lines for relevant products developing. These products and technologies with their diversity and adaptable, so welcomed by foreign customers as well as market, and has been good purchases for years.

Currently, Korra focuses on designing products to develop North American market, and begin to apply for the North America UPC certification to obtain the relevant certificate at the end of this year.

Korra with its advantages of talent, new products development and brand deal with the fierce market competition actively. According to the market requirements, Korra will further improve the management level, continue to enhance the ability of technological innovation, and constantly develop and improve products with independent intellectual property rights, accelerate speed of industrial development, in order to make new contributions for China sanitary products be world-renowned